Outdoor promotional inflatables

Let's see which types of outdoor advertising are the most relevant today.

The main types of outdoor advertising in 2022

The main task of outdoor advertising is to effectively attract the audience’s attention. That is why the more unusual, original and creative outdoor advertising, the greater the likelihood that it will “hit” the buyer and the customer. However, it is always important not to overdo it.

Modern outdoor advertising is represented by the following types:

Banner

The most classic and therefore familiar type. At the customer’s request and based on the placement opportunities, it can be of any size and style. It is a grid or canvas on which information about the advertiser and their services or goods is placed;

Inflatable promotional structure

Relatively fresh option, which is growing in popularity. It stands out for its creativity: we have the opportunity to create almost any inflatable form – an inflatable company logo, a character, with which it is associated, a hype modern character that attracts everyone's attention. 

It is a versatile way to stand out both on the street and at exhibition areas, conferences or other events. Such outdoor advertising, which can be ordered without even leaving this website, is really effective for attracting attention, because it is unusual and at the same time is able to build the greatest possible visual association with your brand;

Billboard

This type of advertising came to us from the USA, where these free-standing structures were first used, on which advertising slogans of companies were effectively located. Initially, banner sizes of 3 by 6 meters were considered standard, but today the dimensions can be varied during the initial production;

Signboard

Such outdoor advertising is suitable only when you need to attract a client on the spot – to your shop or, for example, to stand out among similar windows nearby. The only drawback is the size: most often, it will not be possible to place anything else apart from the name and the logo;

3D advertising

Such structures for advertising are located exclusively on the street – on the sidewalks or at the entrances to a shopping center. The only drawback of such outdoor advertising is the unpredictable neighborhood: you never know which business's advertisements your company will be presented next to.

What other types of outdoor advertising exist

Perhaps we have listed the most popular and effective types of outdoor advertising. The following also belong to them:

• firewall;
• lightbox;
• neon signboard (a kind of classic signboards);
• air dancers and inflatable waving men (a kind of advertising inflatables);
• wall-mounted signboard;
• pillar;
• over-the-street banner;
• sticker;
• pylon;
• scroller;
• supersite;
• pavement sign;
• illuminated sign;
• pointer;
• fascia sign;
• poster.

Despite the fact that today all companies just have to be present on the Internet, we recommend that you remember about offline advertising and use it effectively.